Informa, the team behind Kbb has appointed Wildwood as its new PR agency for kbb Birmingham, Europe’s largest dedicated kitchens, bedrooms and bathrooms exhibition.
kbb Birmingham is a biennial event attended by thousands of consumers, small scale developers and those working in the kbb sector and the Birmingham fixture returns to the NEC from 1-4 March 2020.
kbb Birmingham 2020 will feature some 400 exhibiting brands to an expected audience of over 16,000 visitors.
The kitchens, bedrooms and bathrooms event attracts senior decision makers from across the retail and contract sector and offers manufacturers a key product launch platform to the industry.
Agency Wildwood is said to focus it’s PR campaign on targeting kbb Birmingham’s core audience of retailers, designers, architects, installers and developers.
The Wildwood team will highlight various exhibitor product launches prior to the event, a host of technological advances in the sector in addition to promoting the much-anticipated Innovation Awards sponsored by BLUM, which are set to showcases the very latest designs from across the KBB sector.
“We are thrilled to be working with Informa to help promote the biggest, most established industry gathering in the KBB sector,” says Jeff Hayward, Director, Wildwood PR. “Wildwood enjoys great relationships in the KBB space and many years of experience within the market and with trade show clients, making this partnership a natural fit. We are looking forward to working with the Informa team to make kbb Birmingham a huge success.”
Mark Gordon, Brand Director, kbb, commented;
“kbb Birmingham is delighted to welcome Wildwood PR to the team. As a show we are committed to delivering our best ever event in 2020 to ensure we give our industry the platform it so thoroughly deserves. We are certain that working with such a respected company as Wildwood PR will help us achieve this goal.”
Thinking of attending kbb Birmingham 2020? Look who visited in 2018
If you are wondering why you should attend kbb Birmingham 2020, just consider that more than 15,600 industry professionals attended kbb Birmingham in 2018, with representatives from retailers such as John Lewis, Wickes, Homebase, Wren Kitchens and Travis Perkins, as well as visitors from Savills, Randle White, Barratt Homes and more.
If you are looking for inspiration in the home or your next interior project kbb Birmingham 2020 wont disappoint and Kitchens-Kitchens will be attending as usual, to speak with a whole host of exhibiting brands.