Sign in / Join
Bathroom Manufacturers Association

Bathroom manufacturers achieved record sales in 2021

Bathroom Manufacturers Association figures show that UK Bathroom manufacturers achieved record sales in 2021

The 2021 consolidated figures of BMA members show that annual sales reached just shy £1.2 billion in 2021, which was significantly up on both the 2020 and 2019 figures.

These figures are shared across many of the uk KBB sectors in that despite the challenging business climate and negative covid pressures such as supply chain logistics, parts shortages, semiconductor chip shortage and labour issues caused by Covid and various restrictions, that demand for Kbb products has not been this high for some 20 years.

BMA chief executive, Tom Reynolds, said: “Initially the pandemic forced sales to plummet as the economy shutdown. There was a great level of uncertainty with some predictions looking grim for in terms of consumer spending on home improvement. However, that gloom has proved unfounded with unprecedent interest in bathroom refurbishment since late 2020.   

“The bounce back has continued through the whole of 2021, with total sales exceeding £1.18 billion, 4% up on pre-pandemic levels. This shows the resilience of companies in our industry. However, the full story includes immense challenges due to supply chain problems, materials and labour inflation, and limited availability of installers. Our growth could have been even greater without these brakes on our collective performance.” 

Who are the BMA

The Bathroom Manufacturers Association acts as an information highway between Industry, Government and the consumer on all issues that affect the bathroom business in the UK. Their principle objective is to provide an independent forum for bathroom manufacturers trading in the UK to properly discuss and debate matters of mutual interest. 

BMA members cover an estimated 80% of the UK market by value.

BMA president and business director at Ideal Standard, John Robinson, said: “The BMA is constantly pushing and supporting the industry to make positive changes and develop the market. Clearly, like every section of the national and international business community, we are trading through challenging conditions. As we respond to the climate crisis and play our part in making homes in the UK more sustainable, there are interesting times ahead. I know I speak on behalf of the membership when I say that it has never been more imperative for a strong and impactful voice representing the industry.”